I started to write this column about Twitter and the media and then started thinking, wait – aren’t people more interested right now in the 99 new Twitter tools and apps? And then my mind went to the fact that in a conversation this week, a client came to me stressed over all the LinkedIn changes, so I was going to write about that. So, what do I have for you? Something I think we all can relate to at this point. There is some serious social media overload. So, how do you manage it and make it work for you? In this column, I will share five key ways to manage your social media marketing so you can sleep at night and see social media working for you.
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