Entry Page

The page which a user enters your site. If you are buying pay per click ads it is important to send visitors to the most...

Emphasis

An HTML tag used to emphasize text. Please note that it is more important that copy reads well to humans than any boost you may...

Editorial Link

Search engines count links as votes of quality. They primarily want to count editorial links that were earned over links that were bought or...

Ethical SEO

Search engines like to paint SEO services which manipulate their relevancy algorithms as being unethical. Any particular technique is generally not typically associated with...

Expert Document

Quality page which links to many non-affiliated topical resources. See also: Hilltop: A Search Engine based on Expert Documents

Everflux

Major search indexes are constantly updating. Google refers to this continuous refresh as everflux. In the past Google updated their index roughly once a month....

External Link

Link which references another domain. Some people believe in link hoarding, but linking out to other related resources is a good way to help search...

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AAA Content Marketing Mistakes (and How to Avoid Them) https://www.youtube.com/watch?v=zYwRt8b7urw&width=696&height=392&iv_load_policy=3&centervid=1&rel=0&showinfo=0 You create content, publish it, and then sit back to wait for a stampede of...

5 Content Marketing Mistakes (and How to Avoid Them) You create content, publish it, and then sit back to wait for a stampede of traffic,...