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Usage Data

Things like a large stream of traffic, repeat visitors, multiple page views per visitor, a high clickthrough rate, or a high level of brand...

Measuring for Performance: Macro and Micro Conversions

A key takeaway from the Digital Analytics Fundamentals course was the importance of tracking both macro conversions and micro conversions when measuring for performance. *A...

Log Files

Server files which show you what your leading sources of traffic are and what people are search for to find your website. Log files do...

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SMART LIST 77 + YOUTUBE PRO

AAA Content Marketing Mistakes (and How to Avoid Them) https://www.youtube.com/watch?v=zYwRt8b7urw&width=696&height=392&iv_load_policy=3&centervid=1&rel=0&showinfo=0 You create content, publish it, and then sit back to wait for a stampede of...

5 Content Marketing Mistakes (and How to Avoid Them) You create content, publish it, and then sit back to wait for a stampede of traffic,...