What was considered as a website for sharing and curating wedding pictures and recipes have now emerged as a major contender in social media space, particularly in the eCommerce and retail business. Studies have shown that Pinterest now commands upwards of 41 percent of e-commerce traffic from social networking sites, and the average Pinterest user has a household income of more than $100,000 per annum leaving behind other channels and becoming the most profitable website for social media marketing when it comes to ROI.

How lucrative have those visual pinboards been? Check out this Infographic by Omnicore below:

 

30 Reasons to Market Your Business on Pinterest in 2014 [Infographic]